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Things to Think About - Cheese is only free in a mousetrap - and only for the second mouse

Things to Think About
By Pepper de Callier

“Cheese is only free in a mousetrap - and only for the second mouse.” Latvian proverb

In my more than 50 years of collecting quotes, I must admit a special love for the power and simplicity of folksy ones from different cultures around the world.  Many, as this one, bring a smile to one’s face, but at the same time, a head-nodding acknowledgment of truth—many times from personal experience.  So, the next time you encounter something that seems too good to be true, think of this wonderful Latvian parable to reawaken your critical thinking skills and put things in the proper perspective.  Try not to be the first mouse in life!

Good luck on your journey!

About the Author: Founder and Executive Director of Prague Leadership Institute, which was named “Best Corporate Leadership Coach Europe—2015”, by U.K. based Corporate Vision, Pepper de Callier, is one of the most respected senior executive coaches and authorities on leadership in Europe. Learn more about him at /

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