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NCCC asks for Corporate Social Responsibility (CSR)

This time on the theme: NGOs and Business – Understanding Each Other

The Netherlands-Czech Chamber of Commerce (NCCC) convened on one of their Corporate Responsibility Club´s (CRC) Afternoon Teas on the 25th March. The Corporate Responsibility Club runs several times a year since 2010 and aims to share experience and best practices among NCCC Members, public interested in CSR theme and the institutions specialised in this area, e.g.  Czech Society for Quality.

The NCCC is a non-profit, non-governmental organisation composed of Dutch, Czech and international companies, as well as individuals and NGOs. Their goal is to interconnect different types of businesses and support them in their individual business plans and CSR principles

There were several people speaking at the Corporate Responsibility Club, including a few non-governmental organisations (NGO) presenting their projects and ideas for corporate support and a helping hand to good causes. The presentations were focused on the different ways how the corporates could help by taking actions, as opposed to merely donating money to the cause.

The first speaker of the night was an honoured guest, Ing. Alena Plaskova, CSc. from the Czech Society for Quality, explaining the positive impact of the Corporate Social Responsibility and how it can affect society, companies and individuals. This was followed by the presentations sharing the list of CSR activities of the NCCC corporate and patron members, comparing the real examples in the Czech Republic and worldwide, e.g. Ahold, Business Lease, CTP, CSOB, G4S, HEINEKEN, Hotel Hilton, ING, KPMG, LeasePlan, Shell, TNT Express, Unilever, Zatiší Group.

Next, four different non-governmental organisations, NCCC members, presented their projects. More information about these projects can be found at their respective websites.

First was Nadace Divoké Husy, a non-profit organisation which rewards large range of different charitable actions. Their aim is to double charitable proceeds from events (such as concerts or auctions) up to the sum of 60,000 CZK. This is the Dutch way how to motivate people in need to be more active when asking for help. More information at

Next was AFS, Intercultural Programs, (American Field Service) organization offering ways for Czech high school students to study abroad in order to experience different cultures, languages, and give them a head start in life. By co-operating with other corporates, AFS can afford to send students abroad, even when their families or cannot. More information also about host programs and volunteering at

The next platform was, another organisation focused on children, although this time it is focused on younger children, offering school programmes which aid children in learning about the environment, how to look after themselves and the world around them and how to live sustainably, through the use of fun activities and games. More information can be found at

Finally, the last presenter was The Salvation Army, the largest organisation which tends to the homeless. Their latest project is called Project Reshare, cooperation with Reshare in Netherlands, simply asking businesses and individuals to collect unused and second-hand clothes, arranging with businesses a time to collect and either distributed as needed, or sold on so that any profits go towards the Salvation Army and their efforts to employ homeless. For more information about other projects e.g. for seniors, please visit

It is not only Corporate but also Personal Social Responsibility. We all can and need help. And once we understand each other, we all get the benefits.

All projects mentioned above need all kinds of support. If you are interested in aiding any of the above organisations, contact Veronika Karaskova at , and she will put you in touch with the organisation.
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