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UNIG Gardin CRM Manager

UNIG Gardin is an award winning Danish e-commerce business offering high quality tailor-made curtains and blinds to end-consumers. With a country specific on-line presence in Denmark, Norway and Sweden, UNIG are market leaders in Scandinavia and also operate in Germany and the Czech Republic. To date they have sold in excess of 1 million blinds and in January 2017 became part of the Kvadart Group, an internationally recognised leader in providing technologically innovative quality fabrics and textile related products for Architects, Designers and private customers around the world. As part of our expansion plans we’re now seeking an experienced CRM Manager with a strong Marketing background to join our on-line Web Software Development and Marketing team based in Prague to help secure growth in existing markets and achieve growth in new international markets. Main Responsibilities: - Review and Implement CRM Platform and Architecture Strategies - Design Customer Segmentation Plans - Design Customer Journey Plans & Life Cycle Knowledge Base - Implement Cross-Device Tracking and Attribution Model - Management of Data and Relationship between BI Sources (MySQL, Google Sheets & Google Analytics) - Implement Remarketing campaigns - Implement email Marketing Processes - Implement SMS Campaigns - Oversee BTL Customer Communication Plans - Oversee Customer Service Ticketing System - Enhance Data Stream Views for Customer Service Teams Required knowledge: Experience of working with: - CRM Systems - MySQL (basic user knowledge) - Google Analytics - Database Relationships - Attribution Models - Cross Device Tracking and Customer Journey What we offer: - Competitive package for the right candidate - Opportunity to work with and develop new technologies such as Tableau - Chance to be a part of a genuinely 'smartworking' team that make things happen - Opportunity to cooperate with international colleagues developing eCommerce websites in multiple countries
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