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Digital Marketing Manager

Job description - Plan, manage and implement the search program for customer search and conversion strategies. - Identify and plan a keyword strategy for appropriate campaigns. - Plan and roll out digital marketing plans, with defined goals using customer insight and analytics data. - Understand and manage creative campaigns to improve ad performance and quality CTRs - Responsible for SEO/SEA budget and defining measurement of ROI, along with KPIs and relevant metrics. - Track and analyse performance campaign data from digital campaigns, and use insight to improve PPC quality scores and digital marketing targets. - Responsible for improving the website to maximise SEO. - Work closely with internal departments responsible for content management and other social media campaigns, to formulate an integrated marketing strategy. - Identify opportunities to grow leads and improve profitability of campaigns Requirements - At least 3 years PPC and SEO experience (hands on) - Proven track record in setting up and improving PPC accounts demonstrating increased ROI - Proven track record in SEO planning and implementation of on-page and off-page optimization - Manage Adwords and SEO budget - Analytical skills in forecasting and reporting and ability to translate into actionable campaigns. - Demonstrate creativity for campaign development to outperform the competition - Passion for online marketing and thrives from result driven success. We offer - You will work in an open and transparent corporate culture where leadership, relations and respect are important values - You will participate on very interesting project between countries and regions - You will get motivating salary and annual bonus - And also: 5 weeks of vacation, 5 Sick days, meal and relax vouchers, free transport pass within Prague, Contribution to pension insurance
We Ensure your business gets seen - Use the power of video advertising! 

With a total of over 300,000-page visits per month and over 60,000 followers on social media channels, PTV Media Group is the leading international media service in Prague, Czech Republic. If you are interested to take the next step with your company and you are ready for new clients, visit
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